Live In Services · Real Estate, Done Right

Selling a home in San Miguel
has never felt this considered.

From the first photograph to the final signature, every listing we represent is treated as a story worth telling. We combine cinematic visuals, multilingual storytelling, and two decades of trusted local relationships to put your property in front of the right buyer — anywhere in the world.

We do not just list properties — we craft listings the world wants to see, written by people who actually live here.

What We Offer

A complete listing & marketing service.

At Live In San Miguel, we leverage high-end technology and trusted local knowledge to list and promote your San Miguel de Allende property with the precision it deserves. Here is everything that is included when you list with us.

Service · Visual Storytelling

Professional Photography & Video

First impressions sell homes. Our cinematic property photography and walk-through videos capture the architecture, light, and atmosphere of every home we list — from colonial courtyards to contemporary terraces. High-res, drone, twilight, and editorial styling on every shoot.

Photography Video Drone Twilight
Service · Editorial Voice

Engaging Property Descriptions

Our listing copy goes far beyond bedroom counts. We write evocative, editorial-quality descriptions that bring a home to life — the morning light in the patio, the bougainvillea on the wall, the silence of the side street. Storytelling that creates emotional connection and inspires action.

Copywriting SEO Bilingual
Service · Global Reach

Targeted Social Media Promotion

Your listing reaches buyers on the platforms they actually use. Instagram, Facebook, YouTube, Pinterest, WhatsApp — each property gets a tailored content calendar, sponsored placements, and reels that travel organically through the international San Miguel community.

Instagram Facebook YouTube Pinterest
Service · Local Authority

Experts in Everything San Miguel

Erick's Mexican upbringing, Sarah's expat perspective, Daniela's creative vision, and Ale's legal expertise make us uniquely positioned to understand every layer of this city. From architects and designers to attorneys, notarios, and foodies — we connect you to the right person every time.

Market Data Local Network Legal Aid Design
Service · Professional Standing

Proud Members of AMPI

As active members of AMPI — the Mexican Association of Real Estate Professionals — we work transparently within the local industry. Our sincere, professional relationships with every San Miguel colleague mean cooperative deals close faster, smoother, and with less stress for everyone involved.

AMPI Member MLS Access Co-Brokerage
Service · International Buyer Pipeline

Organic Global Audience

Our website attracts thousands of international readers each month — buyers researching San Miguel from the U.S., Canada, Europe, and beyond. When you list with us, your home is seen by an audience we have spent years building organically, not rented through ad spend.

SEO Newsletter Our Blog →

Ready to see your home marketed this way?

Request a Consultation
Why Sellers Choose Us

The most trusted
name in San Miguel real estate.

For over twenty years we have been doing one thing — selling homes in San Miguel de Allende — and doing it with care. Erick brings deep roots in the local broker community, and Sarah — English, originally from the UK — connects naturally with the international buyers who most often fall in love with this city. Together we are bilingual, well-known among colleagues, and our reputation is one of the reasons our listings close. Buyers' agents pick up the phone for us because they know we deliver clean, accurate, well-prepared properties.

The international community knows us too. Our blog, newsletter, and social channels have built a steady, organic following over the years — the kind of readership that converts into real, qualified buyers who arrive in San Miguel already familiar with our name.

200+
Homes sold in SMA
20yr
Market experience
3
Languages spoken
40+
Countries reached online
Audience & Reach

Built on years of organic international traffic.

Most agencies pay for visibility. We have earned ours. Years of consistent content, honest writing, and genuinely useful market guidance have made liveinsanmiguel.com one of the most-read independent real estate resources in San Miguel — read every week by future buyers from the U.S., Canada, Mexico, France, the U.K., and across Europe and Latin America.

40k+
Monthly Visitors
Buyers and curious dreamers researching San Miguel de Allende from across the globe.
40+
Countries Reached
Organic traffic from the U.S., Canada, Mexico, France, U.K., Germany, Australia and beyond.
10k+
Newsletter Readers
A bi-weekly audience of qualified, ready-to-relocate San Miguel enthusiasts.
5
Active Channels
Instagram, Facebook, YouTube, Pinterest, and WhatsApp — daily presence across all.
Top Source Countries — Organic Search
🇺🇸 United States 🇨🇦 Canada 🇲🇽 Mexico 🇫🇷 France 🇬🇧 United Kingdom 🇩🇪 Germany 🇦🇺 Australia 🇪🇸 Spain 🇨🇭 Switzerland 🇮🇹 Italy
AMPI & Industry Standing

Well known.
Well respected.

We are proud, active members of AMPI — the Asociación Mexicana de Profesionales Inmobiliarios. We take pride in maintaining a sincere, professional, and warm relationship with every one of our San Miguel de Allende real estate colleagues, because we believe a healthy local industry sells more homes than any single office ever could.

That standing matters. When co-brokers know your listing is being run by people they trust, deals move faster, negotiations stay civil, and your property is shown by every qualified buyer's agent in town — not just our own clients.

AMPI
Active Member
Asociación Mexicana de Profesionales Inmobiliarios. Mexico's leading professional real estate association — ethics, transparency, and continuing education.
A Truly Local, Truly International Team

Four perspectives.
One San Miguel.

🇫🇷 Born in Cannes, France · Raised in Mexico City

Erick Sakal

Founder · Broker

Born in Cannes, raised in Mexico City, in San Miguel since 2010. Twenty years in real estate, including co-founding a development company and directing 200+ sales. Speaks Spanish, English, and French.

🇬🇧 Expat · UK

Sarah Bender

Co-Founder · Agent · Blogger

English, originally from the UK, who chose San Miguel as home in 2010. Sarah brings the international buyer's perspective and the editorial voice behind our blog — the same voice that built our following from scratch.

🇲🇽 San Miguel · Local

Daniela Noriega

Content, Design & Marketing

San Miguel born and raised. Daniela shapes the stories, visuals, and editorial perspective that bring San Miguel's properties and lifestyle to life for audiences around the world.

🇲🇽 San Miguel · Native

Ale Cobian

Legal & Closing Coordinator

A San Miguel native with experience in a Public Notary's office, Ale guides every transaction from contract to closing — working with attorneys, notaries, and government offices to keep each deal on track.

How We Work

From handshake
to signed escritura.

  1. 1

    Walk & Listen

    We visit your home, listen to your goals, and review market comparables before suggesting a strategy.

  2. 2

    Prepare & Photograph

    Light staging guidance, then a full editorial photo and video shoot — drone, twilight, and detail work included.

  3. 3

    Launch Globally

    The listing goes live on liveinsanmiguel.com, AMPI MLS, social channels, our newsletter, and partner networks.

  4. 4

    Show & Negotiate

    We vet inquiries, run private and co-broker showings, and negotiate offers honestly on your behalf.

  5. 5

    Close & Beyond

    From notario coordination to handover, we stay involved long after the keys change hands.

Frequently Asked

Questions about listing in San Miguel.

What does it cost to list my home with Live In San Miguel?

Our brokerage commission is in line with standard AMPI practice in San Miguel de Allende. Professional photography, video, drone, marketing assets, social campaigns, and listing copywriting are included at no additional cost when you list with us — we do not pass production costs back to the seller.

Do you work with international buyers from the U.S., Canada, and Europe?

Yes — that is actually the core of our business. The majority of our buyers come from the United States, Canada, and Europe. Our team is fluent in Spanish, English, and French, and we have spent years building an organic international audience that brings serious, well-researched buyers to San Miguel de Allende.

Are you AMPI members? Does that matter when selling in San Miguel?

Yes, we are active AMPI members. Listing with an AMPI office means your property appears in the local MLS and is shown by every cooperating brokerage in town — not just ours. It also means you are protected by a professional code of ethics and continuing-education standards.

How long does it typically take to sell a home in San Miguel de Allende?

Sale times vary by neighborhood, price point, and presentation, but well-prepared listings in San Miguel de Allende typically receive serious interest within the first three to six months. Centro and Centro-adjacent properties priced correctly tend to move fastest.

Can a foreigner own property in San Miguel de Allende?

Yes. Foreign buyers can own property in San Miguel de Allende directly — the city sits outside Mexico's restricted zone, so neither a fideicomiso nor a corporation is required. We walk every international buyer through the process, including notario coordination, RFC registration, and closing costs.

What kinds of properties do you specialize in?

Colonial homes in Centro, contemporary architecture in Atascadero and Los Frailes, land and lots in surrounding developments such as La Providencia, and investment properties throughout San Miguel de Allende — from second homes to full luxury estates.

Ready When You Are

Let's get your home seen.

Tell us a little about your property. We will come by for a quiet, no-pressure walk-through and put together a tailored marketing plan — usually within the same week.

Chat with Sarah